Bill Pierre Ford

Ford Motor Company has rolled out a factory-installed, in-car communications and entertainment system based on �Microsoft Auto,� recently re-christened from Windows Mobile for Automotive, which will change the way consumers use digital media portable music players and mobile phones in their vehicles.

With Microsoft Sync, Ford owners will not need to worry about whether their car or truck is compatible with the latest phone or music player that hits the market. Sync seamlessly integrates the vehicle with popular portable electronic devices and is upgradeable to support the devices and services of tomorrow.

It offer hands-free phone operation and iPod, Zune or MP3 player connectivity, it�s built on a software platform that is upgradeable and will also allow new features by simply upgrading the software.

Sync will debut this calendar year on the 2008 Ford Focus, Fusion, Five Hundred, Edge, Freestyle, Explorer and Sport Trac; Mercury Milan, Montego and Mountaineer; and Lincoln MKX and MKZ. The technology will be on all Ford, Lincoln and Mercury vehicles in the near future.