Ford Motor Company is seeking 2010 Fusion and Fusion Hybrid owners to participate in Fusion 41, an automotive relay race designed to build awareness around the all-new Fusion. The Fusion owner of the winning team will have their vehicle paid off, and team members will win free gas for one year. Interested applicants must be passionate about their Fusion and have a compelling desire and ability to spread the word about it on social media sites.  To apply, visit www.fusion41.com. Fusion 41 is an extension of the Ford Drive One campaign, which focuses on customers sharing all the cool and positive experiences they’re having with their new vehicle.

How Fusion 41 will work
According to a Ford press release, eight 2010 Fusion owners from throughout the country will be selected to participate in the Fusion 41 program. They will be chosen based on their passion for Fusion and their ability to share compelling information about the vehicle on the Internet. Applicants must have a current Facebook profile with a minimum of 100 friends and an active photo collection.

Each of the eight Fusion owners will then choose four friends or family members to join their team, and each team will be given a 2010 Ford Fusion or Fusion Hybrid to drive in an automotive relay race. To complete the relay, each team member must fulfill an assigned task within 41 hours, tracking competitive variables such as miles driven, stops made or the number of passengers picked up.

Ford’s press release says the winning team will be chosen based on their ability to complete the activities and provide proof by uploading photos and videos to various social media sites, including Facebook. The Fusion owner of the winning team will have their vehicle paid off, and team members will win free gas for one year.

2010 Fusion owners interested in competing in Fusion 41 may apply at www.fusion41.com between now and November 6, 2009.